Posts by tag: Best Practices

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Using Hyphens in Domain Names

Using Hyphens in Domain Names

Selecting the perfect domain name for your online business can be difficult and time-consuming. Not only are you trying to find a name that’s catchy, easy to remember and relates to your business, but also one that’s available for purchase. Recently a friend of mine was researching domain names for

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Is your Online Business Becoming Stagnant?

Is your Online Business Becoming Stagnant?

With coffee in hand, or tea if that’s your preference, you start the morning by powering on the computer and going through your ritualistic progress checks.  You review sales; check your traffic and trends, see what’s up with Twitter, Facebook and your other social mediums.  Are there comments on your

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Using the Telephone – Responding to Customers the Old Fashioned Way

Using the Telephone – Responding to Customers the Old Fashioned Way

Keeping in touch with customers is a must for any online business. The problem is that with today’s technology we tend to grow a little too dependent on virtual means of communication. You may have frequent interactions with your customers via email, they may get your tweets, read your Facebook

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6 Types of Content No Online Business Should Be Without

6 Types of Content No Online Business Should Be Without

Having quality content on your site is important. It provides your users with information, makes your site look full and well managed, and gives search engines something to read and index.  The more content you have, the more likely you are to rank higher in organic results. Including these six

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Never Use Generic Emails for Online Business

Never Use Generic Emails for Online Business

Emails will probably be one of your the primary methods of communication when you run an online business.  They are quick, easy and usually the customer’s preferred method of contact.  Yet I’m amazed at how many people do business online with generic email accounts that have little or nothing to

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Business Name vs Trade Name

Business Name vs Trade Name

Your Business Name is the legal name that you register your company under. This is the name that will show up on your tax forms, your bank accounts and other legal documents. It is the official name of your company. Your Trade Name represents a friendly name visible to the